What are the benefits of selling digital products?

“Product and media are the leverage of new wealth. Create software and media that work for you while you sleep.”

Naval Ravikant, who famously explained how digital assets provide a unique type of “leverage” for creators:

Some of the most quoted examples of digital products

• Media: eBooks, music, movies, software, video games  
• Software: Applications, plugins, website templates  
• Digital art: Graphic designs, stock photos, digital paintings
• Online courses: Educational content in video, audio, or text format  
• E-commerce products: Digital downloads like fonts, printables, or templates  
• Virtual goods: Items used within virtual worlds or games  

This list will already give you an impression of the possibilities that digital product can hand over to you. All products don’t have to be created, they can also be bought. Just make sure that you get digital products with PLR and you are ready to sell the product with a complete new setup. Make sure to design a complete unique product, so people will understand your special offer right from the start.

Key characteristics of digital products

• Intangibility: They exist only in digital form.  
• Instantaneous delivery: They can be delivered immediately after purchase.  
• Scalability: They can be produced and distributed at low cost, making them highly scalable.  
• No inventory: There’s no need to store or manage physical products.  
• Potential for piracy: Due to their digital nature, they are susceptible to unauthorized copying.

Although some characteristics are really helpful to grow your business, some feature might also be a great threat. So whenever you want to sell digital products keep in mind that they will not be copied easily. Another crucial point is the copyright situation of your product. Make sure that you are the real owner of the copywrite in order to prevent copyright claims, that might cost lots of money.